Does Samsung Company use CRM technology to assist with building a relationship? How do they use technology? What CRM tools do they use? What is the role of salespeople in selling your product to the end consumer? How are customer issues with your product resolved? What kind of messaging does the company use to build trust and loyalty with customers?
Samsung has a number of programs and initiatives in place to build customer relationships and keep them loyal. Some of the ways Samsung seeks to engage customers and build trust include offering quality products, providing excellent customer service, being active on social media, and engaging in cause marketing initiatives. Additionally,...